Bocada® Selects Crossbow Group for Closed-loop Brand
Development, Lead Generation and Conversion
Westport, CT – Leading enterprise software company Bocada has selected
Crossbow Group as its agency of record. Crossbow Group will handle
creative assignments for direct marketing, advertising, web and
trade show marketing as well as other new business development efforts.
Riggs Eckelberry, the firm’s West Coast Managing Director,
will also be working closely with the Bocada team to develop, implement
and rapidly integrate a closed-loop marketing and systems infrastructure.
About Bocada
Bocada is dedicated to ensuring that data protection services, systems
and processes meet organizational objectives for quality, cost and
compliance. Today, leading corporations and government organizations
worldwide trust Bocada to improve data recoverability, reduce the
cost of data protection, and ensure compliance with policies and
regulations. Bocada solutions have been deployed at more than 165
market-leading customers and partners around the globe, including
Amgen, BankOne, Cap Gemini Ernst & Young, SBC, Sprint, Unilever
and Xerox. Bocada is a private company headquartered in Bellevue,
Washington.
For more information about the company, go to www.bocada.com
or call Drake Pruitt, Vice President of Marketing, at (425) 818-4409.
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