September 2006

AirportParkingReservations.com Selects Crossbow Group for Paid Search and Interactive Campaign Development and Management

Westport, CT – AirportParkingReservations.com, the web site savvy travelers use to guarantee airport parking across the country, has chosen Crossbow Group to  develop and manage its mission-critical paid search effort. Crossbow will be building a paid search program across all major search engines as well as consulting on related interactive strategies and tactics. 

“After a thorough review of the online ‘PPC’ firms we decided that while we needed to strengthen our performance in “paid search” our long term marketing strategy requires a ‘full service’ marketing and communications agency. We have confidence that Crossbow Group will not only sucessfully build our online search program but guide us through traditional marketing opportunities,” said Tom Lombardi, AirportParkingReservations.com’s president.

“Tom and his team have built that rarest of combinations among online businesses: a high growth solution that meets a pressing consumer need and is also profitable,” said Jay Bower, Crossbow Group president. “We’re very pleased to be partnering with this forward-thinking group.”

About AirportParkingReservations.com
Founded by travel industry veterans with years of combined experience, AirportParkingReservations.com is able to leverage long-standing relationships with corporate travel managers, online travel portals and major travel agencies to connect with an increasing percentage of the traveling public - both corporate and leisure.

At AirportParkingReservations.com, customers choose from a full range of parking options and vendors (self-park, valet, indoor, etc.) for their airport of departure. Reservations are made online by purchasing one day of parking with a credit card. The company’s parking partners guarantee the parking space and collect the remaining balance due when the customer presents their reservation receipt.

AirportParkingReservations.com has been cited in over 75 regional and national publications.

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