May, 2008

Largest Wholesale Clearinghouse on the Web Chooses Crossbow Group for Online Conversion Effort

Westport, CT - May 12, 2008 - Wholesalecentral.com, home to the largest audience of wholesale buyers on the Internet, has chosen Crossbow Group to improve online its online conversion rates. The campaign will involve the development and testing of new user interface designs and sign-up processes.

"With over 10,000 unique visitors a day and over 39,000 daily transactions, Wholesalecentral.com is a model of business efficiency. But to Scott Sumner's [the firm's President] credit, he felt the site can and should provide an even better experience for customers and prospects," said Jay Bower, Crossbow Group president. "We're looking forward to putting our experience in online conversion optimization to work for Scott and his team."

"We chose Crossbow Group because of they have a proven track record helping companies improve the quantity and quality of transactions on the Internet” said Sumner. “Crossbow Group also understands the key difference between business and consumer purchasing behavior on the web."

About Sumner Communications’ and WholesaleCentral.com

Sumner Communications, Inc., is the leading publisher of trade magazines, guides, directories, and web sites for the wholesale merchandise industry. Their trade publications serve the every-day business needs of retailers, wholesalers, distributors, and closeout buyers. These publica-tions are produced for business owners, and not directed to the general public.

The firm publishes five monthly and three annual titles, printing millions of copies each year for wholesalers, importers, manufacturers and buyers of wholesale merchandise.

Since 1996 Sumner Communications has been utilizing the power of the internet to connect even more wholesalers and retailers via their web site, WholesaleCentral.com. The site is most comprehensive directory of current and active wholesalers in more product categories than any other single location on the Web.

Contact Scott, President of Sumner Communications, at (203)748-2050, ext. 101 or email scott@sumnercom.com for more information.

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