May 2004

Switchboard.com Chooses Crossbow Group for New Customer Acquisition Assignment

Crossbow Group LLC today announced it would be working with Switchboard.com, the Westborough, MA based provider of online advertising solutions and Internet-based yellow pages. Crossbow Group has been retained to develop a campaign that generates business-listing upgrades that can contribute significantly to local market business leads and inquiries for more information.

According to Crossbow Group President Jay Bower, "We are proud to be affiliated with a leading internet-based company such as Switchboard.com. The company really provides a quality service and we want to do everything we can to educate business owners about the competitive advantages of advertising their businesses online."

About Switchboard
Switchboard is a leading provider of local online advertising products for merchants and na-tional advertisers, enabled by innovative, consumer-oriented, online yellow and white pages directory technology. Through Switchboard's local search, advertisers are able to get their message in front of consumers at the time they are looking for that merchant's products or services on the Internet, driving local commerce through online innovation.

For more information about the company, go to www.switchboard.com or call Elaine Haney at 508-898-8146.

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